Billie Eilish’s sophomore album, Happier Than Ever, comes out Friday! The album is the most pre-added album in Apple Music history with over 1 million pre- adds!!! The company says “fans that pre-add albums on Apple Music are 4.2x more likely to listen to new releases during release week with 2/3 of listeners revisiting the album that same week.” The Weeknd held the record before her and actually she held it before him.
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(Image: AP Newsroom)